NASCAR SPEEDPARK TO HOST INAUGURAL NASCAR SPEEDPARK DAY
Family Friendly Fall Festival Event to Benefit Junior Achievement

September 11, 2006, Myrtle Beach, S.C. - - - - - - - Representatives from NASCAR SpeedPark today announced they will host NASCAR SpeedPark Day, a family friendly fall festival charity event, on September 23 from 10:00 a.m. to 6:00 p.m. at all five North American locations in Myrtle Beach, S.C.; Concord, N.C.; Sevierville, Tenn.; St. Louis, Mo.; and Vaughan, Ontario, Canada. A portion of all ticket sales will be donated to JA Worldwide, the world's largest and fastest-growing non-profit economic education organization aiding more nearly 7 million students in 100 countries worldwide.

Offering a variety of family activities, NASCAR SpeedPark Day will feature a driver look-a-like contest, a corn-on-the-cob eating contest, face painting and photo opportunities with NASCAR SpeedPark's official mascot, Sparkie the Sparkplug. Guests are also invited to visit the NASCAR SpeedPark Day Pumpkin Patch where they may chose a pumpkin to decorate and take home as a NASCAR SpeedPark Day souvenir.

Guests may also purchase $1 raffle tickets for a chance to win a variety of NASCAR merchandise including autographed leather jackets and NASCAR themed games as well as four complimentary tickets to a NASCAR Nextel Cup race. All proceeds from the raffle will be donated to the NASCAR Foundation, which is a charitable organization designed to support the causes important to NASCAR and their communities. The NASCAR Foundation provides a connection between communities, the sport, drivers, owners, race teams, tracks, sponsors and fans when it comes to public service and charitable efforts.

"Fall is such an amazing time of year. What better way to celebrate the autumn then a fall festival," said Wendi Willis, regional marketing director for NASCAR SpeedPark. "At NASCAR SpeedPark, we strive to promote NASCAR while offering family friendly activities for all ages. We look forward to our inaugural NASCAR SpeedPark Day to be a great success as we celebrate the season with our valued guests while raising money for this most worthy cause."

"We are honored to partner with such a fantastic family attraction such as NASCAR SpeedPark," said David S. Chernow, president and chief executive officer of JA Worldwide. "Our goal is to inspire and prepare young people to succeed in a global economy, and we very much look forward to working with NASCAR SpeedPark again in the future."

About JA Worldwide (Junior Achievement)

JA Worldwide is the world's largest organization dedicated to educating young people about business, economics and entrepreneurship. Through a dedicated volunteer network, JA Worldwide provides in-school and after-school programs for students in grades K-12. JA Worldwide offers educational programs that focus on seven key content areas: business, citizenship, economics, entrepreneurship, ethics/character, financial literacy, and career development. Today, 142 offices reach approximately four million students in the United States, with more than three million students served by operations in 96 countries worldwide.

About The NASCAR Foundation

The NASCAR Foundation is an organization that embodies the compassion of the NASCAR Family and their commitment to serving communities by supporting a wide range of charitable initiatives that reflect the core values of the entire NASCAR Family. The NASCAR Foundation uses the strength of the sport and its people to make a difference in the lives of people who need it most.

About NASCAR SpeedParks

Named the Official Family Fun Park of NASCAR in August 2006, NASCAR SpeedParks are located in Myrtle Beach, S.C., Concord, N.C., St. Louis, Mo., Sevierville, Tenn. and Vaughan, Ontario, Canada. As a top tourist attraction, each NASCAR SpeedPark location offers an abundance of NASCAR themed attractions including a variety of exciting tracks, NASCAR Silicon Motor Speedway Simulators, kid-sized rides, rock climbing walls, lazer tag arenas, the state-of-the-art SpeedDome Arcade, children's indoor playgrounds, an officially-licensed NASCAR merchandise and apparel retail shop, the Pit Stop Grille, private party and meeting rooms, NASCAR Challenge Mini-Golf, and the Speed Bumper Boats. NASCAR SpeedPark is open year round. From the premier Mini-Motor Speedway track to the slick SlideWayz track, there is a track for everyone at NASCAR SpeedPark.

About International Speed Parks LLC

International Speed Parks LLC is a wholly-owned subsidiary of Burroughs & Chapin Co., Inc. Burroughs & Chapin, a developer and operator of tourism and entertainment facilities in Myrtle Beach, S.C. for more than 100 years, is the worldwide licensee for NASCAR SpeedParks. As part of the partnership with the National Association for Stock Car Auto Racing, each NASCAR SpeedPark has up to eight tracks and is tailored in size and nature to fit each community in which it is located.

Currently, International Speed Parks LLC encompasses five completed NASCAR SpeedParks. The world's first NASCAR SpeedPark opened in Myrtle Beach in 1998 and Sevierville, Tenn., is home to the second NASCAR SpeedPark, which opened in 1999. The third race-themed park opened at Concord Mills in Concord, N.C., the summer of 2003, making it the first time a NASCAR SpeedPark to become part of a shopping center atmosphere. NASCAR SpeedPark at St. Louis Mills, the fourth location, opened in November 2003. Burroughs & Chapin's partnership with NASCAR and The Mills Corporation is continuing to grow with the addition of the latest NASCAR SpeedPark at Vaughan Mills in Vaughan, Ontario, which opened in January 2005.

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